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Relevant Articles
Press and trend coverage shaping the swicy movement and the spicy cocktail category.

Bartenders Can't Outrun the Spicy Margarita
By Emily Cappiello
The spicy margarita has become one of the most-ordered cocktails in America. Bartenders are leaning into the trend rather than fighting it; "at this point, it's less a cocktail and more a genre."

What Flavors Will Dominate the Cocktail Scene in 2026? 30 Bartenders Weigh In
By Courtney Iseman
Bartenders across the country name "culinary heat" and layered pepper flavor as the cocktail trend of 2026, signaling a shift from aggressive chili spice toward balanced, ingredient-driven heat.

The Summer of Swicy
By Jordan Wiklund
One of the earliest declarations naming "swicy" as a cross-category food and beverage movement, two summers before bartenders, brands, and operators all caught up to it.

The Hot Honey Craze Has Made It to Your Cocktail Glass
By Emily Cappiello
The origin moment: VinePair documents hot honey's crossover from food into cocktails, opening the door for purpose-built sweet-heat ingredients in bars across the country.

The Spicy Margarita Is the Drink of Our Times
By Scott Hocker
The founding essay. Six years before Margaheata® signed national distribution, PUNCH called the spicy margarita the defining cocktail of its era. The arc has only accelerated.





